proMedia stenoing of BC Liberal government press releases and media-managed announcements is one thing.
But when the Header shoots the propaganda into the stratosphere that is quite another.
To wit, the following is the header above the latest 'piece' by Mr. Tom Fletcher in the Black Press:
Single parent employment growing
As for the stenography in the piece itself, the lede (and a bit more) is illustrative:
"The B.C. government's new training and employment program for single parents on income assistance has grown to 2,500 applicants in its first five months.
Social Development Minister Michelle Stilwell said she is encouraged by the continued growth of applicants, with 60 to 100 people per week applying at WorkBC employment centres. The majority are women, and most are required to seek employment as a condition of assistance once their children are three years or older.
"One of the good things that I see is that about two thirds of those clients who have come forward have employment obligations, but one third are not actually obligated to look for work, and they are looking for work," Stilwell said.
The program covers tuition, daycare and transportation costs for up to a year of on-the-job training or education towards in-demand jobs for single parents on social assistance or disability payments. The benefits can continue for up to the first year of employment, including extension of government-paid dental and other health benefits...
You see anything about 'growth' in employment (vs. number of trainees/applicants) there whatsoever?
Of course, reporters, columnists and, one can only assume, stenographers don't write headlines to their pieces...However, the good Mr. Fletcher was happy to wurlitzer the piece, not with a descriptor about the growth of trainees but rather with the employment growth promoting header on the Twittmachine.
Wondering about the sub-header to this particular post?....Well...This.
On the Twittmachine, Curious George has much better, more accurate suggestion for a header, which is..."More Single Parents on Income Assistance in BC"...