InHisPrimeOrOtherwiseVille
According to a story by John Chidley-Hill of the Canadian Press, the remaining members of the Tragically Hip are all hopped up and fixing for a legal fight:
The Tragically Hip are suing a Toronto brewery for alleged trademark infringement in the promotion of its 100th Meridian lager...
So.
According to a story by John Chidley-Hill of the Canadian Press, the remaining members of the Tragically Hip are all hopped up and fixing for a legal fight:
The Tragically Hip are suing a Toronto brewery for alleged trademark infringement in the promotion of its 100th Meridian lager...
So.
What's this one all about Alfie?
Well, according to the band the brewery concerned has attempted to market said suds by linking them to the band's song of the same name:
..."Many of you are probably under the impression that we are associated with Mill Street's 100th Meridian beer — we are not," the band said in a Facebook post on Tuesday.
In its statement of claim, its lawyers say they want the brewery to avoid promoting that lager in a way that may lead to confusion — potentially by renaming it — as well as publicly distance itself from the band and pay more than $500,000 in damages...
{snip}
...One example cited by the band shows a Facebook post by the Mill Street Brewery in Toronto that says 100th Meridian is "an appropriate beer to celebrate The Tragically Hip playing Yonge and Dundas Square" on Oct. 8, 2014 for the NHL season opener.
Another Facebook post cited in the legal documents is an advertisement from the Mill Street Brewpub in St. John's, N.L., announcing the bar would be broadcasting the Tragically Hip's final concert on Aug. 19, 2016 with a special on pints of 100th Meridian during the show....
But before you get your knickers in a knot about a Canadian musical icon gone off the rails (just like I almost did when I first saw the headline to the CP story) there is a twist in the beer making machinery:
...The legendary Canadian band has filed a suit in Federal Court against Mill Street Brewery, a subsidiary of Labatt, which is owned by Belgian multinational brewer AB InBev...
Hmmmm...
..."Many of you are probably under the impression that we are associated with Mill Street's 100th Meridian beer — we are not," the band said in a Facebook post on Tuesday.
In its statement of claim, its lawyers say they want the brewery to avoid promoting that lager in a way that may lead to confusion — potentially by renaming it — as well as publicly distance itself from the band and pay more than $500,000 in damages...
{snip}
...One example cited by the band shows a Facebook post by the Mill Street Brewery in Toronto that says 100th Meridian is "an appropriate beer to celebrate The Tragically Hip playing Yonge and Dundas Square" on Oct. 8, 2014 for the NHL season opener.
Another Facebook post cited in the legal documents is an advertisement from the Mill Street Brewpub in St. John's, N.L., announcing the bar would be broadcasting the Tragically Hip's final concert on Aug. 19, 2016 with a special on pints of 100th Meridian during the show....
But before you get your knickers in a knot about a Canadian musical icon gone off the rails (just like I almost did when I first saw the headline to the CP story) there is a twist in the beer making machinery:
...The legendary Canadian band has filed a suit in Federal Court against Mill Street Brewery, a subsidiary of Labatt, which is owned by Belgian multinational brewer AB InBev...
Hmmmm...
The Hip taking it to Anheuser Busch/InBev, both for their takeover and fauxification of the microbrewing industry as well as for sneakily trading on the band's unparalleled north, south east and west relationship with their fans?
Don't know about you but I'm all for it!
.
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